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Hospitality Technology is rapidly evolving and is becoming more important in today’s marketplace. As an industry leader, Hospitality Technology solutions have provided customers with comprehensive tools to support their travel and tourism needs. Today, Hospitality Technology solutions encompass a wide range of activities and products for improving the customer experience across the travel and hospitality industry. These include Customer Approach Program, which includes integrated communications, integrated call center, custom digital signage, real-time analytics and integrated dispatch. In addition, the new ‘virtual assistant’ technology provides customers with highly trained assistants in many different locations across the world.

One of the latest technology trends impacting the Hospitality Industry is the integration of big data into hospitality. Hospitality companies have started exploring the possibility of large data integration to improve their processes and improve patient satisfaction. Big data is a generic term that refers to collecting and analyzing large amounts of data in order to make insightful decisions. With this latest technology trend, hospitals and other healthcare entities are gathering information about each and every patient in order to better understand them and provide customized services. Healthcare and medical based hosting is often more secure and hosted on virtual private servers and requires to store large amounts of data.

Hospitality Industry Technology Trends and Insights in 2020 | SOEGJOBS

One of the best examples of Hospitality Technology trends is the development of Hospitality Connector technology. Developed by WMS Healthcare Solutions Hospitality Connector is a portable wireless terminal designed specifically to facilitate the fast management of check-in and check-out times. WMS Hospitality Connector has several key features, including: pre-authorization security access for card-based checkouts, pre-authorization security clearance for electronic medical records, the ability to remotely access customer information and application compatibility with popular handheld devices such as iPads. Apart from all these benefits, Hospitality Connector can also be programmed to provide customers with the latest technologies, such as the Wristband Check-In. Much of this of this data is hosted virtual private servers that ensures it can be accessed from anywhere at any time.

The need for Hospitality technology trends in the hospitality industry is increasing day by day. In order to stay abreast of the latest trends, most hotels and other establishments have installed wireless tech printers in their lobbies and reception areas. These printers allow customers to easily obtain information such as hotel coupons, map locations and directions, and hotel amenities such as hot water and AC systems. The introduction of wireless printers in hotels has greatly improved its check-in and check-out process.

Another Hospitality Technology trend being used by hotels and other establishments today is the development of Hospitality Chat Bots. Hospitality Chat Bots are automated chat applications that are specifically meant for communicating with guests, prospects and clients. These applications include activities such as voice messaging, live chatting, video chatting, and group chat. Unlike traditional forms of communication, Hospitality chat bots eliminate much of the language and cultural barriers that surround speaking and interaction directly with people.

On top of introducing new ways to communicate with guests, Hospitality chat bots can also facilitate real-time check-ins, manage bookings and voice search. These features make it easier for hoteliers to provide their guests with services. For example, Hotel Contactless Payments are now integrated with the voice search feature in some hotels to enable guests to pay their bill using a Bluetooth device. In addition, several hotels have also started introducing voice search capabilities within the guest roller system.

Hospitality tech trends in the hospitality industry also include the introduction of new and enhanced image capture and recognition technology. One Hospitality trend that makes facial recognition technology quite popular among hoteliers is the “facial analysis” feature. This technology uses computer vision and 3D technology to identify and capture a person’s unique characteristics such as age, gender, skin color, hair color, eye color and more. These details are then fed into the hospital’s database, which further enables the hotel to customize and personalize services according to each client. The detailed information fed back to the client allows the client to make decisions on services and amenities based on their personal data.

Another exciting Hospitality technology trend in the hospitality industry is augmented reality. This is basically GPS-based technology that uses real world data (such as photos from the recent past or weather reports) and combines them with complex algorithms to generate actionable intelligence. Such applications can help hotels serve their clients better by generating customized service suggestions and insights based on the details of each client. One example of this is how hotels use the weather report to determine if a particular destination needs to be closed due to bad weather or if another choice is more appropriate. Another big data trend in Hospitality is Big Data visualization. This refers to the use of large databases and advanced technologies to visually represent and understand large sets of data sets.


Austin Ward

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Hospitality Technologies